Essential Elements To Design a High Converting Landing Page
The Unique Selling Proposition includes an impactful headline and
a supporting subheading. This along with reinforcing statements and
key highlights completes your USP. We first understand and then
incorporate your USP in the landing page design to capture the
users’ attention and make them believe in your brand.
Visual Elements
Visual elements play a major role in driving a high conversion rate
as humans respond to visuals and graphics faster than any other form
of content. It has been found that site visitors spend 100% more time
on pages with creative images and videos. Our expert designers use
captivating images & graphics to deliver a high converting landing
page.
Trust Elements
If you want more conversion from your landing page, you need to
include trust-building elements on your landing page. We apply the
insights-driven approach to landing page design and include
testimonials, review ratings, awards, etc. which goes a long way
in cultivating user’s trust.
Benefits
This element basically revolves around highlighting and listing
all your benefits along with a summary of the product or service you
are selling. We have expertise in designing landing pages that
incorporate benefits to make users get accustomed to your product or
service.
CTA
The last position is the most important element of all – A perfect
call to action. CTA plays a major role in targeting and converting
visitors by proactively engaging them. We ensure the right
positioning and visibility of CTA to enhance the performance of the
landing page.
Form
The form on the landing page highlights the conversion funnel,
be it, signup, contact details, subscription or any other
information. We ensure that the bounce rate is reduced and visitors
share details at the end by designing short, simple, and easy to
fill forms for the landing page.
